Election Results Have Women Stocking Up on Emergency Contraceptives Like It’s Black Friday

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    New Africa / shutterstock.com
    New Africa / shutterstock.com

    As election results settle, many women are looking at reproductive rights with renewed concern. Although reproductive rights have been added to seven state constitutions, the possibility of another Trump presidency has some women rushing to prepare for possible new restrictions.

    Oklahoma resident Brynn, for example, has encouraged her TikTok followers to buy Plan B and pregnancy tests sooner rather than later. “You might as well get them now in case they go out of stock,” she suggests. In Oklahoma, where abortion is illegal except in life-threatening situations, she says preparation is key. “I don’t want to scare people, but there’s a real possibility things could get tougher,” she said.

    Since the overturning of Roe v. Wade, lawmakers have increasingly imposed restrictions on access to abortion pills. Wyoming even passed a law banning abortion pills in 2023 (though it’s not in effect yet due to a pending lawsuit). For many women, this legislative trend is worrying enough to prompt action.

    For telehealth services like Wisp, which provides sexual and reproductive healthcare, demand has spiked post-election. Emergency contraception sales have soared by 1,000%, and new patient sign-ups have seen an impressive 1,650% increase. These numbers echo the surge that followed the Supreme Court’s Dobbs decision in 2022.

    In California, where abortion remains protected, some people are still being cautious. Beatrice Barba, a mother of two, has ordered mifepristone (a medication that blocks the hormone progesterone) and Plan B as a precaution. Although she doesn’t expect immediate restrictions, she feels better knowing she’s prepared.

    Experts agree it’s safe to have a supply of Plan B at home as long as it’s used within its four-year shelf life. Dr. Jane van Dis, an obstetrician, even describes it as a smart “disaster preparedness” measure, giving women peace of mind should access change.

    With the political landscape in constant flux, companies like Wisp are laser-focused on expanding access—especially in areas with limited reproductive healthcare options.